How to Highlight Your Affiliates in Posts

I recently wrote a long post (that has yet to be published) about how to highlight your affiliates in your posts. This is a critical practice for blog monetization, whether you are a blogger who puts affiliates in your posts rarely, or if you are a deals blogger who posts affiliates all the time.

I showed Amy of Blogging with Amy this post and she included it in a recent post she wrote about affiliate marketing.

Check out my comments here:

“Claire (author of Saving Money Plan and A Blog Job) reminded me to tell you to include affiliate links in your posts, not just in your sidebar. (This is especially true for you deal bloggers.) Write a meaty, helpful (!) post which includes your affiliate links and you’ll get a much better response in general.”

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What is an Affiliate? (Let’s start at the beginning…)

Does the term “affiliate” ever confuse you?

Do you need more understanding of what an affiliate really is and how affiliate programs work?

If you are a new blogger, or are new to monetizing online, this video will give an overview of what an affiliate is and how an affiliate program works with advertisers and with publishers (like bloggers or website owners) to serve engaging ads to consumers.

Enjoy, and please contact me at aBlogJob (at) gmail (dot) com with any questions or concerns.

Escalate Media – A Review

See the summary video review of Escalate Media is at the bottom of this post.

If you are a deals blogger, a mommy blogger, or a lifestyle blogger, Escalate Media is likely a small company you hear about relatively early on in your affiliate journey. Very similar to MySavings Media and Logical Media, Escalate Media offers a small number of niche offers that work especially well in the couponing, saving money, or deals space.

My Take:

Escalate Media is a great small network for certain niche bloggers. It’s not the first I recommend to new bloggers, because it is not quite as user friendly as some other programs. But for anyone moderately serious about promoting affiliate offers who blogs within a certain space (coupons, deal, family, lifestyle, photos, etc.) it should be a definite sign up.

Highs:

  • Escalate has a relatively small number of deals that won’t get you overwhelmed.
  • Many affiliate offers are replicated on multiple networks (i.e. an offer on Escalate is also on Logical Media). Since Escalate Media may be lesser known or have gained less traction in the deal bloggers space, at times they have proved to have better payouts than some of the other networks. When a new offer goes live on multiple affiliate networks, you just want to compare the pay-outs before you decide to post.
  • Escalate Media has done a great job of setting a great trend of doing online video conferences where affiliates can ask questions of Escalate Media account managers. This is a great idea. It’s a great way for newbie bloggers to get a better sense of the deals available and for seasoned bloggers to see what they may be missing.

Lows:

  • Although the interface for Escalate Media is definitely significantly better than it used to be, I can’t say that I find the actual process of getting the ad tags terribly intuitive or simple. I mean – with five minutes anyone can learn it, surely! – but at the same time I wish it seemed a bit more user friendly from the outset.
  • No “Lows” list for Escalate Media, Logical Media, or My Savings Media (and others as well, I might add) could ignore the fact that one of the general lows is that many of the offers are replicated on all the networks. This takes away from some of the magic of the fact that the networks seem to offer so many offers – it’s not really as many as you think because many are repeated!
  • The referral program for new Escalate Media sign-ups is on the very low side at $2.50 per sign up – and not a percentage basis.

Let’s look at some screenshots of the interface.

The offers section:

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And The FAQ section:

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Watch the video review here:

Logical Media – A Review

To see a video summary of this review, go to the bottom of this post.

When I became a deals blogger, Logical Media was one of the first (if not the first) companies I signed up with. Over the years, I have consistently found they offer a good, quality product to publishers like me.

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My Take:

Overall, Logical Media is a great affiliate program that any new blogger should sign up for ASAP. Although all the offers may not be relevant to your niche, likely there are a few high converting ones that will work for you. If I was having a coffee with you and giving you blog monetization tips, this would be one of the first affiliates I would suggest you sign up for.

Highs:

  • There are not too many deals to be overwhelmed by.
  • One feature allows you to get notified when new offers are put up via email. Many times these emails offer your personalized affiliate-code-included text links as part of the email so you don’t even have to log in. This allows me to immediately place the offer in my blog for new offers I want to promote.
  • Prompt pay-out and excellent customer service via email (in my experience).

Lows:

  • Some of the offers are bad — and are not things that I would want to promote to my readers. And I’m not just talking about irrelevant ads, i.e. we can all understand that a blog about baby food might not want to promote an ad about assisted living facilities. But some of the offers on Logical Media are simply bad ads in the sense that they are not easy sign ups for your blog readers, and can even slightly misrepresent what they are offering.
  • In sum: Always try the offers yourself before posting them!

Let’s get started by looking at a few screenshots of what it’s like!

Here’s your homepage:

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Then here is the different kinds of account information you can view:

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Here is where you can pick campaigns to run:

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Here is where you can view your statistics:

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Here is a video summary of my review of Logical Media:

MySavings Media – A Review

See a video summary of this review at the bottom of this post.

MySavings Media is hands-down, one of my favorite affiliate programs.

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My Take: This should be first on your list to sign up for — especially if you blog about deals or coupons. MySavings is a great, small company with just enough deals to make you a steady income without becoming overwhelmed!

Highs:

  • There are not too many offers available, so any new blogger feels immediately comfortable learning the system, and managing the offers available.
  • Simple, easy to use system. The interface is simple, and the dashboard works seamlessly. It is also identical in many ways to the dashboard of Logical Media and Escalate Media, so if you learn one, you learn all.
  • Great customer service via email.
  • Timely payments.
  • Easy-to-read dashboard showing your daily, weekly, monthly, or campaign-based earnings.
  • Instant delivery of lead generation to your inbox (i.e. they email you when you make money if you want)

Lows:

  • After awhile, many bloggers wish MySavings had more offers. They specialize in niche offers – and don’t have tons – but we often want more.
  • You still need to test all the offers you want to run before you post them, because there are occasionally those offers that simply aren’t exactly what they say they are, or that require a long and difficult sign-up process. Oftentimes these are the offers that announce “Sweepstakes” — try to avoid them;)

How to Sign Up?

Here is a video review of MySavings Media: