The #1 Reason I Will Never Return to Your Blog and You Won’t Make Any Money

Sure, everybody’s different.

Everybody reads your blog differently and relies on a different form of communication to be notified when you have a new post: Twitter, Facebook, RSS, etc.


I use all those things. But with my favorite blogs – and with any new blog I want to keep extra good tabs on for awhile – I always subscribe via email. It may not be the norm these days, but it is what works for me, and it is what many people out there do.

So what is the #1 thing you can do to get me so annoyed with your blog that I’ll never come back?

Not offer me a way to subscribe via email.

Let me rephrase that: if you want me to read your blog, and you want me to come back, make sure you’re offering email delivery of posts (as well as all other options, of course). Every reader is different, and every reader feels passionately about the form of communication they are most reliant upon.

Not sure of what an email sign-up should look like? Without too many bells and whistles, here’s my simple email sign up for A Blog Job:

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So, what’s the (terribly obvious) action step of this post?

Make sure you have a way for readers to subscribe — via email — and via everything else;)

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